Portfolio Company News

05.18.10

IRON Solutions Names Hal Hassall Chief Marketing Officer

IRON Solutions today announced that Hal Hassall has been named senior vice president and chief marketing officer.  He will provide leadership and management of the company's marketing organization and activities worldwide including: branding and corporate marketing, partner/channel and product marketing, product management and growth of the company's media business units.

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02.01.10

New Holland Unveils 'Next Generation' Sales and Marketing Program

Without question, the Internet is creating new sales opportunities for farm equipment dealers. Dealerships across North America are moving quickly toward online sales and lead-generation activities that target customers and prospects who perhaps would never be reached by traditional marketing methods.

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07.25.08

StarVest leads $15 million investment in Iron Solutions

Four venture investors, led by StarVest Partners of New York, acquired 90 percent of Iron Solutions Inc. of Fenton for $15 million -- creating a combination recapitalization and venture investment, one of the largest such deals in the St. Louis area this year.

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07.21.08

Star-Crossed Companies?

Having already made a pair of profitable on-demand investments, ventuer firm StarVest Partners has decided to take a larger bite in its most recent software-as-a-service (SaaS) acquisition.

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07.02.08

Private Equity HUB - StarVest Buys Iron Solutions

StarVest Partners has led an acquisition of IRON Solutions LLC, a Fenton, Mo.-based data provider for the farm and construction equipment industry.  The total deal is valued at $15 million for a 90% ownership stake, with StarVest joined by Dublin Capital Partners, Spring Mountain Capital, and GVIC Communications Corp. Company management will retain the other 10%.

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07.01.08

ebiz - StarVest Partners Acquires IRON Solutions

StarVest Partners announced today its expansion into the "Data-as-a-Service" market by leading the acquisition of Fenton, MO-based IRON SOlutions, LLC with an $8.5 million investment.

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06.30.08

The Deal - VC StarVest Buys Iron Solutions

Venture capitalists don't often make acquisitions-- especially not of companies that cater to farmers.  But that's not stopping StarVest Partners LP from planting its capital in a business that it expects to bloom from the Internet's  rich soil.

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StarVest Company Since:
June 2008, StarVest led the acquisition of IRON Solutions with co-investors Dublin Capital Partners, Spring Mountain Capital and GVIC Communications Corp.

Company Founded:
May 1999

Corporate Headquarters
1195 Smizer Mill Road
Fenton, MO 63026
Local: (636) 343-8000
Toll-Free: (877) 266-4766
Fax: (800) 821-7270
Web: www.ironsolutions.com
Additional Offices in Outlook, Saskatchewan and Saskatoon, Saskatchewan